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ROUGE is exceptionally well-crafted VILA fashion. Carefully selected trim, sophisticated fabrics and delicate detailing make our ROUGE styles a little more remarkable, a little more extraordinaire. ROUGE is power, ROUGE is feminine. ROUGE is your elevated fashion experience.

Image by Akshat Sharma


ROUGE is VILA’s newest sublabel. Both are part of the Danish family-owned company BESTSELLER. After its foundation in 1994, VILA has grown rapidly and has found its signature look: a collection for the young woman with an individual and feminine style. ROUGE offers an extension of the VILA brand: the DNA is identical, but you will find more luxurious, refined materials and delicate details in the collections.


ROUGE offers four collections per year. The ROUGE collections are dominated by a feminine appeal with a hint of coolness and attitude, visible through a range of timelessly relevant, beautifully crafted and perfectly fitted items. ROUGE items show an uncompromising quality and are designed to live beyond the season.



Heb je interesse in de verkoop van VILA of heb je een andere vraag? Neem dan vrijblijvend contact met ons op.


Joy van der Sande

Sales Representative

T: +316 10024918 


Esther Buijs

Sales Representative

T: +31610991712



Krijgsman 15 - 18 | 1186 DM | Amstelveen

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